on-demand available soon

Sales GPS Conference!

November 1-3, 2021 | Loews Chicago O’Hare | Rosemont, IL

MDM’s annual Sales GPS Conference addresses the ongoing challenges of managing the sales process within the wholesale distribution industry. We focus on the entire sales transformation journey - strategic planning, tactical execution, process refinement - examining the techniques, processes and challenges necessary to evolve. It is the only event that brings together sales leaders, experts and industry executives involved in the wholesale distribution industry to examine how leading distributors are transitioning to data- and management-based sales models. From strategic planning through process refinement, we cover all the steps in your sales transformation journey.

Wholesale distribution professionals listening to a speaker at the Sales GPS conference


Gain knowledge at conference sessions such as New Sales Model Paradigms, Sales Transformation Case Studies, Sales Enablement Change Management, and a Sales Compensation Challenges Masterclass.


Speakers from top consulting firms and cutting-edge industry leaders come together at the Conference to share best practices and real-world skills and case studies for 2021.


Reach over 125 distribution industry sales executives over 3 days of the conference, with built-in networking time and booth visitation incentives.

Pre-Conference Workshop

Sales Transformation Strategies & Methodologies in Practice

This hands-on half-day workshop unwraps the sales transformation best practices employed by hundreds of distributors during the past few years. It is a foundational style workshop developed from the research and programming co-developed by MDM and Indian River Consulting Group utilized throughout the wholesale distribution industry. Whether you are planning changes or already well down the path of modernizing your sales process, this workshop will boost your team’s efforts with proven strategy and methodology, including:

  • How to execute sales transformation effectively.
  • Shifting generalist to specialized outside-inside-service sales roles.
  • Best practices for migrating dysfunctional sales compensation plans.
  • What the best omnichannel sales models look like.
  • Overcoming inertia and fear: Change management.

View Pre-Conference Details

*The pre-conference workshop is an add-on of $495 to your full conference registration.

2021 Speakers

2021 Conference Sponsors



Cancellation Policy

Written cancellations received prior to October 15, 2021 will be refunded in full. MDM will continue to monitor COVID-19 and any impact it may have on an in-person 2021 Sales GPS Conference.

Please contact info@mdm.com with any questions.